Project Scope
My DTLA florist is florist offering affordable flowers and free flower delivery in Downtown Los Angeles. Their target audience is mainly businesses in and around the DTLA area. They wanted to generate a buzz as a new business in the area and offer incentives for local businesses.
The Solution
During our brainstorming we came up with two main ideas to pursue; 1) affordable arrangements that would fit on a desk. As flowers are perishable, we wanted to create a product that was not forgotten the moment you the flowers wilted. So we custom-made coffee mugs and created an affordable introductory line which included the mug when you purchased the flowers. 2) help people shop for flowers based on personality type
Year
2017
Category
Branding, Product Design, Social Media, Graphic Design, Web Design & Development, Print Design
Client
My DTLA Florist
Challenges
As with all small businesses, budget and time constraints were inevitable obstacles but we managed to launch all campaigns successfully and on time.
Post Cards
Mugs
website
Social Media
